Privacy Policy

Privacy Policy

Diamond Embellecers
Last Updated: 02 November 2026

Diamond Embellecers ("we", "us", "our") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store and protect your personal information when you visit our website, purchase our products, use our services, or interact with us.

By using our website, you acknowledge that you have read and understood this Privacy Policy.

1. Who We Are

Diamond Embellecers is a trading name of:

Thames Business Solutions Ltd
62 Hatton Garden
London EC1N 8LR
United Kingdom

Email: sales@diamondembellecers.co.uk

For the purposes of UK data protection legislation, including the UK General Data Protection Regulation ("UK GDPR") and the Data Protection Act 2018, we are the data controller of your personal information.

2. Information We Collect

When you use our website or services, we may collect the following categories of personal information:

Contact Information

  • Full name

  • Email address

  • Telephone number

  • Billing address

  • Delivery address

This information is collected when you:

  • Create an account

  • Place an order

  • Book an appointment

  • Subscribe to our newsletter

  • Contact us with an enquiry

Transaction Information

  • Purchase history

  • Order details

  • Delivery information

  • Refund or return information

Payment card details are processed securely by our authorised payment providers. We do not store complete payment card information on our systems.

Technical Information

When you visit our website, we may automatically collect:

  • IP address

  • Browser type and version

  • Device information

  • Operating system

  • Website usage data

  • Referring website addresses

  • Pages visited

  • Time spent on pages

  • Date and time of visits

This information helps us improve website performance, security and customer experience.

Marketing Preferences

We may collect information regarding:

  • Email marketing subscriptions

  • SMS marketing preferences

  • Communication preferences

  • Consent records

3. How We Use Your Information

We use your personal information for the following purposes:

Order Fulfilment

To:

  • Process orders

  • Arrange payments

  • Deliver products

  • Manage returns and refunds

  • Provide customer support

Account Management

To:

  • Create and maintain customer accounts

  • Manage appointments

  • Respond to enquiries

Marketing Communications

Where you have provided consent, we may send:

  • Product updates

  • Promotions and offers

  • Jewellery collections and launches

  • Newsletters and special events

You may unsubscribe at any time.

Website Improvement

We use analytics and performance data to:

  • Improve website functionality

  • Monitor website performance

  • Analyse customer behaviour

  • Prevent fraud and unauthorised access

Legal and Regulatory Compliance

We may process your information where necessary to:

  • Comply with legal obligations

  • Detect and prevent fraud

  • Resolve disputes

  • Enforce our Terms and Conditions

4. Lawful Basis for Processing

Under UK GDPR, we process personal information on one or more of the following legal bases:

  • Contractual Necessity – to fulfil your orders and provide our services.

  • Legitimate Interests – to improve our services, prevent fraud and operate our business effectively.

  • Legal Obligation – where we are required to comply with applicable laws and regulations.

  • Consent – where required for marketing communications and certain cookies.

5. Sharing Your Information

We do not sell, rent or trade your personal information to third parties for marketing purposes.

We may share information with trusted third parties including:

Service Providers

  • Payment processors

  • Delivery providers

  • Website hosting providers

  • IT support providers

  • Marketing providers

  • Analytics providers

These providers only process your information under our instructions and are required to keep it secure.

Professional Advisers

Where necessary, we may share information with:

  • Solicitors

  • Accountants

  • Insurers

  • Regulatory advisers

Legal Authorities

We may disclose information where required by law or where necessary to:

  • Prevent fraud

  • Protect our legal rights

  • Comply with court orders

  • Cooperate with law enforcement authorities

6. International Transfers

Some of our service providers may process personal information outside the United Kingdom.

Where personal information is transferred internationally, we ensure appropriate safeguards are in place in accordance with UK data protection laws.

7. Data Security

We take the security of your personal information seriously.

We implement appropriate technical and organisational measures including:

  • SSL encryption

  • Secure servers

  • Access controls

  • Password protection

  • Firewall protection

  • Staff confidentiality obligations

While we strive to protect your information, no method of transmission over the internet can be guaranteed to be completely secure.

8. Data Retention

We retain personal information only for as long as necessary to fulfil the purposes for which it was collected, including:

  • Managing customer accounts

  • Processing orders

  • Meeting legal and accounting obligations

  • Resolving disputes

When information is no longer required, it is securely deleted or anonymised.

9. Your Rights

Under UK data protection law, you may have the following rights:

Right to Access

Request a copy of the personal data we hold about you.

Right to Rectification

Request correction of inaccurate or incomplete information.

Right to Erasure

Request deletion of your personal data in certain circumstances.

Right to Restrict Processing

Request that we limit the way we use your information.

Right to Data Portability

Request a copy of your personal data in a structured electronic format.

Right to Object

Object to processing based on legitimate interests or direct marketing.

Right to Withdraw Consent

Where processing is based on consent, you may withdraw that consent at any time.

To exercise any of these rights, please contact us using the details below.

10. Cookies

Our website uses cookies and similar technologies to improve your browsing experience and understand how visitors use our website.

Cookies may be used for:

  • Website functionality

  • Analytics

  • Performance monitoring

  • Marketing and advertising

You can manage your cookie preferences through your browser settings or our cookie consent banner.

For further information, please refer to our Cookie Policy.

11. Marketing Communications

If you have opted in to receive marketing communications, we may contact you by:

  • Email

  • SMS

  • Telephone

You may opt out at any time by:

  • Clicking the unsubscribe link within marketing emails

  • Contacting us directly

  • Updating your account preferences

Opting out of marketing communications will not affect service-related communications concerning your orders.

12. Children's Privacy

Our website and services are not intended for individuals under the age of 18.

We do not knowingly collect personal information from children. If we become aware that such information has been collected, we will take appropriate steps to remove it.

13. Complaints

If you have any concerns regarding how we handle your personal information, please contact us in the first instance so we can try to resolve the matter.

You also have the right to lodge a complaint with:

Information Commissioner's Office (ICO)
Website: https://ico.org.uk

14. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our business practices, technology, legal requirements, or regulatory guidance.

Any updates will be published on this page together with the revised effective date.

Your continued use of our website after any updates indicates your acceptance of the revised Privacy Policy.

15. Contact Us

If you have any questions about this Privacy Policy or how your personal information is handled, please contact:

Diamond Embellecers

Email: sales@diamondembellecers.co.uk
Telephone: +44 7412 956487